Davines Oi Shampoo 280ml Beautifying Shampoo. OI Shampoo Softening Shampoo Shine Hydrating Softness Milky-smooth Shampoo ideal for all hair types. Infused with nourishing Roucou oil is the perfect daily shampoo to maintain soft, shiny and voluminous hair. Antioxidant action and longlasting perfume. Benefits; Delicate and sensory cleansing. Enriched with Roucou oil full of beta-carotene and antioxidants. It strengthens hair and protects against the effects of aging and environmental damage. Detangling action. Strong and immediate cosmetic effect. Soft, shiny and full-bodied hair. Persistent perfume.